Microsoft Corporation Takes On eBook Market

Microsoft Corporation (NASDAQ:MSFT) has joined hands with Barnes & Noble on ebooks.

Microsoft Corporation Takes On eBook Market

Microsoft Corporation (NASDAQ:MSFT) announced that it is teaming up with Barnes & Noble Inc. to create ‘Newco’, a new Barnes & Noble subsidiary that will house the digital and college businesses of the bookseller and include a Nook application for Windows 8.

Microsoft Corporation (NASDAQ:MSFT) will make a $300 million investment in Newco and Barnes & Noble and Newco will have a royalty-bearing license under Microsoft Corporation (NASDAQ:MSFT)’s patents for its NOOK eReader and Tablet products.

The partnership will accelerate the transition to e-reading and bring content to the Windows platform and its users.

Andy Lees, President at Microsoft Corporation (NASDAQ:MSFT), said that, “Our complementary assets will accelerate e-reading innovation across a broad range of Windows devices, enabling people to not just read stories, but to be part of them. Microsoft Corporation (NASDAQ:MSFT) is on the cusp of a revolution in reading”.

Microsoft Corp. (NASDAQ:MSFT) shares are currently standing at 32.02.

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